YOUTUBE PREMIERE COUNTDOWNS

YouTube Live creators can schedule premieres of new videos and while fans await the release, a Premiere Countdown serves as the opening act.

I developed this program creating a library of custom 4K, 10-minute videos and music spanning diverse artists and styles, providing our users with a customizable experience. The program was curated by Andrew Lebov, Jason Bento, and myself.

You can read more about the program on It’s Nice That.

The product experience on mobile and desktop

YouTube Premiere Countdowns book available here

Informed by research and metrics identifying popular content formats, the goal of the program is to empower users with choice. Creators can pick a countdown that feels right for them – perhaps something that pairs well with their video, has a similar vibe, or is even totally different, an intentional juxtaposition – enhancing the experience for both creators and fans and supporting the content they’re here to celebrate.

Andrew Lebov with music by Pico

Ash Thorp with music by Aeph

DIA with music by Jeia Rouge

Earvin Fanfair with music by Jeia Rouge

Maciej Kuciara with music by Aeph

Robyn Lee & Andrew Lebov

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